Outsourced AccountingBookkeeping

Focus on the Product: Outsourcing the Entire Back Office

Marketing Tech
Seattle, WA

Executive Summary

Founders shouldn't be bookkeepers. A Seattle MarTech startup CEO was drowning in administrative tasks, processing payroll and paying vendors late at night. Fynex Global took over the entire back office—AP, AR, Payroll, and Month-End—effectively becoming their finance department for a fraction of the cost of a full-time hire.

The Landscape: Marketing Tech Context

Bootstrapped founders often hold onto tasks too long to save money. But the opportunity cost is massive.

The Breaking Point

"I started this company to code, not to pay bills."

TG
CEO
Bootstrapped SaaS

The CEO missed a key product launch meeting because he was fixing a payroll error.

The Fynex Protocol

We implemented Bill.com for AP approval workflows. The CEO just clicks 'Approve' on his phone.

Is outsourced accounting stalling your growth?

Don't let backend inefficiency bleed your margins. Our teams deploy in 7-10 days.

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Technical Implementation

We synced Gusto to Xero.

Verified Outcomes

Revenue Growth

Audited

The CEO reclaimed 15 hours a week. The company grew revenue 40% in the following year.

Future Horizon

Hiring a VP of Sales.

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